More often than not, things are most expensive when they first come out. You pay the extra money for the novelty of being first, cutting edge, maintaining a certain image, etc. But how much would you save if you waited until the price dropped? Whether a newer model is released than the one you want, or a sale is coming down the road, you will almost always spend less when you wait.
There was a psychology experiment done years ago on children that tested their ability to delay gratification. Children were given a marshmallow and told they could eat the marshmallow right away, or if they waited five minutes, they would be given a second marshmallow. Eat one now, or eat two later? Can you guess what the children did? What would you do?
December 23rd, 2009 at 9:29 am
that’s a tough one – 5 minutes can be a long time!